
Brandon Armstrong played four years at Lincoln Memorial and chased a pro career on three continents. In July 2015 he missed a plane to NBA Summer League, filmed a Russell Westbrook impression the next day, and never looked back.
Every figure below was read directly from the platform's own page in August 2026. Nothing here is estimated, and nothing is carried over from older articles.
Everything on this page can be checked against a page he or a named partner controls.
The “Be Like…” series — Westbrook, LeBron, Harden, Kobe, Curry, Kyrie, Durant, JR Smith, LaVar Ball, even referee Joey Crawford. Written, performed and shot by him, published across YouTube, Instagram and X.
See the seriesA live storefront on Fan Arch — the network linked from his own YouTube channel. Thirteen products under two designs, Vibe Curator and Baller: tees, long sleeves, sweatshirts, hoodies, youth tees and iPhone cases. Every variant was in stock when this page was built.
NBA All‑Star Celebrity Game in 2017 and 2018, hosting duty on the Mountain Dew × NBA Dew NBA 3X 3-on-3 tour, and hosting Lincoln Memorial University's first Lincoln Awards in 2016.
Enquire“I was actually meant to be on a flight to head to the NBA Summer League in Las Vegas and then EuroBasket, and it somehow happened that I missed my flight,” he told The Pick and Roll. “The very next day I made that Westbrook video. It changed my whole life.”
He picked Westbrook first because Westbrook was his favourite player. The clip went to SportsCenter. Westbrook retweeted it. Brandon Jennings retweeted it — and by Armstrong's own account, that was the retweet that broke it open.
“I never really thought any of my videos were funny,” he said. “It's like homework — you study for something and you know you did well, but you didn't know how well you did.”

There had to be a James Naismith, so I love it, I just love it.
Stills taken from his own YouTube channel. Captions are the real video titles.









